Be the First Choice When People Search
Whether a homeowner is typing into Google or asking ChatGPT for the best builder in town, you want your name to come up first. Care to have a chat to see how we do it?
We Get How Challenging It Can Be to Be Found
Our SEO + AI Engine Optimization services put you where your prospects are looking, today and in the AI-driven future.
- Not ranking for the right keywords – Showing up for generic searches that don’t bring qualified leads.
- Declining organic traffic – Competitors are outranking you, and you’re missing out on high-intent clicks.
- Unprepared for AI-driven search – Your content isn’t structured for AI tools like ChatGPT, Perplexity, or Gemini.
The Value We Provide
We combine proven SEO strategies with AEO (AI Engine Optimization) to ensure you’re found in both traditional search and AI-generated answers. That means:
Local & Industry Keyword Targeting
To attract qualified prospects in your service area.
Technical SEO
To improve speed, indexing, and search engine trust.
Content Optimization
That positions you as the local authority.
AI-Ready Structured Data
So your business is recommended by emerging AI search platforms.
Some of Our Work
Jeans Plumbing
Increased Google Map Pack rankings for “plumbing repair” and “emergency plumber” in their metro area, doubling inbound calls.
Versalift Home
Created dealer-targeted content that ranked nationally for niche installation terms.
Manchester Homes
Optimized project galleries and blog content for “custom home builder [city],” resulting in a 42% organic lead increase.
COHBA
SEO-optimized their Parade of Homes site, boosting event-related search traffic by 65% over the previous year.
What Our Clients Say
“We went from invisible online to ranking #1 for our top service searches. Directing Design made it happen.”
— Owner, Jeans Plumbing
“Our SEO and AEO results speak for themselves — more traffic, more leads, more booked jobs.”
— Marketing Director, Versalift Home
Free SEO & AEO Audit
We’ll review your rankings, site health, and AI readiness, then give you a clear roadmap to outperform your competition.
Our SEO / AEO Services Include
- Local keyword research & targeting
- Technical SEO fixes & speed optimization
- On-page SEO & content strategy
- AI Engine Optimization (AEO) for AI search tools
- Schema & structured data implementation
- Google Business Profile optimization
- Ongoing performance tracking & reporting
FAQs About SEO / AEO
What’s the difference between SEO and AEO?
SEO helps you rank in traditional search engines like Google and Bing. AEO prepares your content and business data so AI tools (like ChatGPT) recommend you when people ask for services you offer.
How long before I see results?
Most clients start seeing movement in 60–90 days, with significant gains at the 6-month mark.
Do you write content as part of this service?
Yes — we handle blog posts, service pages, and other SEO-optimized content creation.
Will you track rankings for me?
Absolutely. We provide monthly reporting on rankings, traffic, and conversions.